Your shop, our plumbing
Most dealers want a marketplace presence and a shop of their own. The shop is the one that carries your name and keeps the customer relationship, and it is also the one that goes stale first. This one is fed by the same record as everything else you publish.
Palmer River
1885
Edward Mitchell Bannister
What the webshop covers
- Your own domain
- The shop runs on a domain you own, so the address a buyer bookmarks and the address a search engine ranks belong to you rather than to a subdirectory of ours.
- No second product database
- The listings are the inventory records you already keep. A price change, a new photograph or a sold watch reaches the shop because it is the same record, not because a sync ran.
- Templates rather than a page builder
- A small set of layouts drawn in the same design system as the rest of the product. You choose one, add a logo and set a palette; there is no canvas to lay out by hand.
- The pages a watch shop needs
- A stock list with the filters a buyer of watches actually uses, a page per watch, and the standing pages for who you are and how to reach you.
- Structured data per listing
- Each watch page carries product markup, so a listing is legible to a search engine as a watch with a reference, a condition and a price rather than as a block of text.
Getting a shop live
Pick a template
From the layouts in the shop settings. Everything after this step is content rather than design.
Add your identity
Logo, palette, shop name, and the standing text for the about and contact pages.
Point your domain
One DNS record at your registrar. The certificate is issued for you once the record resolves.
Choose what is listed
Publishing to the shop is a channel like any other, so a watch appears there when you publish it there and not before.
Questions about the webshop
Put your stock to work
Import what you already hold, connect a channel, and see what moves. The free plan needs no card, and selling on the Worldwatch marketplace costs no commission.
Questions first? Ask us and we will walk through it with your own stock.

